The sports brand HEAD released a CF of the boy band B2ST donning ‘HERO JACKETS‘ for the 2012 Fall / Winter season.
The jackets are nicknamed as the ‘B2ST Windbreakers’ by fans, and
HEAD has sold more than 10,000 jackets after only a month and a half
since its release. The HEAD CF features the B2ST members in a
cartoon-like setting, showing off their characteristic charisma.
Kikwang was the main focus of the CF, and he showed off the various hero jackets and cool jump moves. HEAD said, “The
new generation tends to be very passionate about the people that became
heroes from their own passion. The boys of B2ST serve as the heroes of
teenagers, and they are very talented with a friendly persona. Their
image fits perfectly with the product concept of the HERO jacket.”
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